If you're a contractor thinking about getting a website, the first question on your mind is probably: "How much is this going to cost me?"
The answer depends on what route you take - and the range is wider than most people realize. A contractor website can cost anywhere from $0 (DIY with a free builder) to $10,000+ (custom agency build). But the real question isn't what it costs - it's what it returns.
Let's break down every option so you can make the right call for your business.
Website Cost Comparison
The 4 Ways to Get a Contractor Website
Option 1: Free Website Builders
$0-$20/monthWhat you get: A website that exists. It'll have your name, phone number, and maybe a few photos.
What you don't get: A site that actually brings in jobs. Free templates aren't optimized for search engines, they load slowly on phones, and they look like every other template site out there. Your potential clients can tell.
Best for: Contractors who just need a digital business card and aren't relying on their website to generate leads.
True cost: $0-$20/month, plus 10-20 hours of your time figuring out the builder. Time you could spend on a paying job.
Option 2: Freelancer or Budget Agency
$500-$2,500 one-timeWhat you get: A decent-looking site that's a step up from DIY.
What you don't get: Ongoing updates, hosting management, or someone to call when something breaks. Most freelancers deliver the site and move on. Six months later, your site is outdated, your contact form is broken, and you're back to square one.
Best for: Contractors who have the budget for a one-time project and are comfortable managing their own site long-term.
True cost: $500-$2,500 upfront, plus $50-$150/year for hosting and domain renewal, plus your time managing updates.
Option 3: Full Agency Build
$3,000-$10,000+What you get: A high-end website that's built to convert visitors into leads. Professional design, fast load times, mobile-first layout, and content written to rank on Google.
What you don't get: Affordability. For most independent contractors and small crews, spending $5,000-$10,000 on a website isn't realistic - especially when you're not sure how many jobs it'll actually bring in.
Best for: Established contracting companies with 10+ employees and a marketing budget.
True cost: $3,000-$10,000+ upfront, plus ongoing hosting, maintenance, and update fees.
Option 4: Subscription Web Design
$97-$197/monthWhat you get: A professional, SEO-optimized website that's always current. No big upfront cost. No tech headaches. You focus on your trade - someone else handles your online presence.
What you don't get: A reason to stress about your website ever again.
Best for: Solo contractors and small crews who want a professional online presence without the upfront investment or the hassle of managing it themselves.
True cost: $97-$197/month with everything included - design, hosting, updates, and support.
So What Should a Contractor Actually Spend?
Here's the honest math:
If your average job is worth $2,000-$5,000, you only need one new client per month from your website to make any of these options pay for themselves many times over.
The cheapest option isn't always the best investment. A free website that brings in zero leads costs you more than a $97/month site that lands you one job every couple of months.
The question isn't "how much does a website cost?" - it's "how much is it costing me to NOT have a website that works?"
What We Recommend
At Zero Degree Media, we built our subscription web design service specifically for contractors and small businesses. For $97/month, you get:
No contracts. No $5,000 invoices. No website that sits there collecting dust.
Zero Degree Media builds websites for contractors, landscapers, HVAC companies, salons, and small businesses across the US. Starting at $97/month - no upfront cost, no headaches.
Get a Website That Actually Brings In Jobs
Custom-designed, mobile-first, SEO-optimized. Live in 2 weeks. Starting at $97/mo with hosting and unlimited edits included.
Get StartedNo contracts. No setup fees. Cancel anytime.
